The selection of anchor text holds a lot of significance in offsite SEO. The distribution of anchor text needs to be correct, otherwise, you can lose your website rankings in the SERPs. When implemented correctly, anchor text can put you on the first page of SERP without using many links.   How...

It was more than three years ago that Matt Cutts, a former Head of Webspam at Google, heralded “the decay and fall of guest blogging”. Unfortunately for his field authority, the practice is still alive and well. Come 2018, guest blogging will remain just as opportunistic and effective as it alwa...

The content of your pages and the links pointing at that content, are the two most important signals Google looks at when deciding on the positions pages occupy in the organic search results. That’s why link building is an important aspect you can’t ignore. Here are TOP 10 types of content you c...

Blogging is one of the best forms of promotion. Usually, people look for customer reviews before selecting any service and products. Guest bloggers are those, who write on your blog. Usually, a guest blogger may be a newbie, maybe a very old player, or has huge number of followers. However, when you...

Blogging helps to build online authority in your niche. Major brands have gained a lot of marketing leverage from guest blogging. Even small businesses are able to reach out successfully to their targeting audiences though guest blogging. Firstly, you need to create guest blogging proposals, and get...

Guest posting has been called as one of the most effective and result oriented tools for search engine optimization and web marketing, and yet, the hoopla around it continues. As a small business, your company needs more than just rankings, so the SEO and other techniques you use need to be quite in...